Above is a PowerPoint Presentation of the Advance Preliminary Task - we had to create a new artist either synthetic or organic and make an album cover with a series of publicity shots to go along side it. The artist our group created was a synthetic artist named Marla - she is created to fit into the pop genre and is set out to appeal to a young teenage female audience. Her star image is fun, quirky and punky. She can be seen as the 'nouveu pop princess'. My group felt there is a gap in the market for a new pop act. We were very happy with the finished result of our publicity shots and the album cover - however, now looking back on them I wish we did not use the black and white shots as they dont seem to fit the publicity campaign - the more pop art theme we found was more suitable and would definately reach out to the target audience.
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